Branding is one of my favorite visual challenges, because of the vast array of applications it can be applied to. A single branding exercise could include illustration, photography, motion, web design, etc. It's also where people really have a chance to establish their visual identity, and I love helping others do that!
Empire Roasters & Records is a one-stop-shop for coffee lovers and avid music fans alike. It's the place to be, whether that's with friends or by yourself getting lost in music and sipping a coffee. See how I tapped into those facets of the company to develop this branding!
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In this assignment, we were given creative freedom to explore our own project ideas. I chose to create a brand (Devious Donkey) and a line of collectible figures to be distributed by the brand. See how I used Blender, Procreate, the Creative Suite, and several 3D printers to create a real, tangible collectible figure line.
Take a closer lookFounded in 1933, Ueshima Coffee Co. is one of Japan's oldest coffee distributors. Despite that, the brand was lacking a ready-to-drink line of beverages, and needed to not only extend its market, but make connections within it as well. This project tackles packaging, branding, and tradeshow concept visualization.
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This was a collaborative effort to help a small non-profit develop its identity from the ground up. Starting with only a family crest, we built a brand identity for the client and several other collateral pieces such as a business card, brochures, and a mockup landing page.
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